19A

1. I am a person who is always striving to come up with the best option for myself. That is probably just the economist coming out in me. Some of my skills include knowing how to conduct activities efficiently, I am a very personable person, I am an extremely hard worker, and I am very persistent with my work. My aspiration is to start up an Arcade Bar, that excels over the surrounding bars in the area I decide to open up. I see this business being successful if I set it up in a Tech College town, because this is where I believe I will receive the highest demand.
2. I am offering to consumers a chance to be a kid again. Going to the Arcade Bar in Gainesville was life changing for me. I never imagined being able to play all kinds of arcade games while also making rounds for beer. I think if more people found out about this, that it really has the chance to take off. I would also offer other innovative bar ideas, that would be different than any other bars in the area.
3. My ideal customers will be college town kids. Specifically, I want to operate in a affluent area, that contains one or two technical colleges. I think this demographic would have the most unmet need for this bar. I think it also helps being in a college town, because most college students spending money goes towards nights out. I think this could be very profitable.
4. Why will people pay me money? I will be able to offer cheaper alcohol than competitors, because I will be able to make up revenue from people paying to play the arcade games. These two together should make a killing.
5. The thing that sets me apart from all the other bars is customer experience. This will not be your run in the mill bar where you go in, sit down, order a drink, and repeat for hours. Instead, it will give all customers an interactive experience, in which they will hopefully enjoy enough to make it their regular spot on the weekends!

With all this being said, I think all of these elements tie up pretty nicely for me. The most difficult part out of this whole process is coming up with the capital to get this going. However, when I get that capital, with my drive I think I can really get this place booming.

I actually received some very helpful feedback from the first go round of my idea napkin. One of the best pieces of advice I was given was that in order for my bar to succeed, I need to have elements that really make me stand out from other bars. Because otherwise, people are a creature of habit, and will therefore continue to keep going to the same bar in which they are used to. In addition to this piece of advice, I was also advised to come up with a detailed costs chart, to see how profitable I can really make this. It is possible I could be running negative costs here, so that is something I must do detailed research into. I appreciate everyone's feedback.